TEAM 19 // SOTER
PRESS RELEASE: Soter,savior of the masses.
Soter,a new smart watch that makes it easier to relay health and safety information for informal sector workers-and create a sustainable economy!
TRACK YOUR TEAM COMPETE IN
TRACK: Future of Work
Up to 60 per cent of the world’s employed population are in the informal economy. Of these,2 billion people work informally, most of them in emerging and developing countries. The majority lack social protection, health insurance, rights at work and decent working conditions. A sustainable society can exist only if the above problems of the informal workers are addressed. We believe that being healthier is their right. Many others experience floods, storms and epidemics for instance COVID-19. Soter is designed to help these people feel as connected to the rest of the world as possible. Soter is a smart low-cost watch that collects and transmits real time data transmission on health and safety to community hubs.
The informal working sector lacks social protection, health insurance, rights at work and decent working conditions. Many others experience floods, storms and epidemics for instance COVID 19 as they have no access to health and safety information.
Target users A are local governments/community groups/NGOs who are in great need to keep track of their constituents and beneficiaries health and safety and require this data in order to plan and budget.
Target users B are Informal sector workers (youth, women and men) from emerging and developing economies who comprise of 1.86B of the world’s informal employment.
Soter is a smart low-cost watch powered by solar energy made from recycled E-waste. It uses GPS Technology along with a Mobile SIM for real time data transmission. The Watch has health sensors to check body temperature, blood pressure, heartbeat, oxygen level, etc. and relay this information to community hubs in real time for informal sector workers. It will also inform, update and guide the informal workers on pandemics and all climate change-related disasters like storms, floods, droughts etc.
- Low cost-affordable to the most vulnerable in the society;
- Uses solar energy to charge;
- It transmits real time data;
- Uses GPS Technology and Internet with the help from Internet Service Providers therefore can be used in the most remote areas.
The informal sector economy in emerging and developing countries is at 1. 86B. The estimated market potential for Soter is 3.7 Billion Dollars. The market penetration can be more than expected, given the critical time we are in as the world faced with COVID-19. Our main Customer A is the local/county governments while Customer B is the informal workers. We expect to become cash positive by the 8th month of operations.
The timeline for our project over the next three years is shown below. We expect to have completed the prototyping by April 2021.upon which we will commence on the testing phase. Upon further testing and development, we will be ready to roll out the product in key areas of Nairobi and Mumbai by August 2021. The expansion strategy is anticipated as follows;
Key locations in Nairobi, Mumbai >Africa, India > Rest of World. This is a rough timeline that is expected to guide the operations of Soter, and the team understands that in practice, there may be other issues that could hamper the progress.
By providing access to health and safety information to informal sector workers, we will promote good health and well-being by transmitting real time data to community hubs which in turn the local government will action on this information.
By collecting this data, we will able to provide decent benefits to informal sector workers which will in turn lead to economic growth.
Soter smart watch will be made from recycled E-Waste from the environment and use renewable solar energy, therefore greatly contributing to the environmental conservation.
Living in the developing countries,we know first hand the challenges experienced by informal sector workers and innovation sprint gives us the unique platform to showcase our ideas in transforming the world and making it a better place for each one of us to live in.
Our team is the best for this innovation and it’s implementation. Ajith Gopi has a background in Renewable Energy (Solar Energy), Project Management, Local Self Governments & Self Help Groups.
Edith Kagwe has a background in Social Innovation and Enterpreneurship.Project Management, Finance and Community Work.
We are all very excited to be working on a project that provides a unique value proposition to vulnerable people, and are determined to work along the obstacles to realize this product.
This diverse team also paves the way to enter different markets in different geographies and the possibility for efficient and effective development of the product.
- Ajith Gopi /email@example.com
- Edith Kagwefirstname.lastname@example.org
CHALLENGE BRIEFS THAT YOU HAVE TAKEN POINT OF DEPARTURE IN:
- How can we organise the future of work? What are new challenges, and solutions?: ESA Business Incubation Centre